I have to agree. I have owned my Tucson for about 3 weeks. It took 2 weeks to locate the truck i wanted. I originally wanted a GLS AWD in blue. There was 1 in the region, then got word it was sold. Apparently it was the only one in the country. There was a silver GLS AWD not to far, so they had to do a dealer trade to get it to me quickly. They said that the 2010 are no longer being produced cause they are gearing up for the 2011 run. Which i could have waited another 6-8 weeks for deliverly. I didnt want to wait. Plus there is a $400 increase in sticker price. The dealer said that the new Tucson is a hot ride and under high demand. I can see why, i went from an 08 accord coupe to it and absolutely love it. However i dont see any in my area. Its nice to have a vehicle that not everyone has......at the moment at least.