Join Date: Nov 2004
Location: Suffolk, NY
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Just got an oil & filter change at the Hyundai dealer (yes today is Sunday). Paid $9.95 for 5 qts "Mobil Clean Motor Oil", new filter and oil plug gasket.
Yes, parts and labor for $9.95.
They losing maybe $15 per oil change, plus wages to the tech to be paid for the oil change... they likely out $25 per car that comes through the door for that....
Sooooooo, we gonna need to push hard for up sales... easy stuff is light bulbs, wipers, visual of belts/odometer for timing belt, coolant, ATF, or other "gravy" ticket stuff to recover the $25 oil change loss...
For fun, ask them if they still paying the tech to do the oil change
If they have a good service department with good advisors and the customers leave happy, you loose $25 this time but you may get repeat business that you wouldn't get otherwise. So it may pay off for them or cost them I know there are people who just jump around from deal to deal and will never come back to this dealer ever but hey some people might make them their dealer from now on if they are treated right this time.
My dealer charges $40 Canadian (we pay more for everything) but it's the cheapest out of everyone. He says they don't make much on oil changes. Mr. Lube charges $80 for a oil change (that's absolutly crazy). You should see the lineups there everyday. I thought they were $50 like everyone else till my brother went there cause of a $20 coupon and noticed $80 is regular price.
|LOL, we charge 30 for a oil change with premium oil (penzoil) and like 24.99 for a value line type oil change.|
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